Welcome to WELKIN QUEEN
Views: 23 Author: Site Editor Publish Time: 2025-07-14 Origin: Site
In today's rapidly iterating beauty packaging, empty eyeshadow palettes are not only containers for products, but also an extension of brand personality. Welkin Queen, as a professional empty eyeshadow palette manufacturer, has achieved remarkable results in environmentally friendly materials and customized processes in recent years. Today, we will share a typical Welkin Queen customized empty cardboard eyeshadow palette case to gain an in-depth understanding of its innovation and strength in the field of beauty packaging.
Customer demand: environmentally friendly packaging and brand tone are equally important
Lunara Beauty, an independent makeup brand from Europe, had been struggling to find an eyeshadow palette supplier that was both environmentally friendly and had a unique visual design before cooperating with Welkin Queen. The brand takes "natural and mysterious" as its concept, and pursues a product appearance that combines green packaging with artistic sense. Therefore, it puts forward the following clear requirements:
1. Cardboard material, which needs to be 100% recyclable
2. Lightweight design, suitable for e-commerce transportation
3. Support customized printing of the brand's unique illustration style
4. 12 eye shadow holes, which meet the specifications of its main products
Welkin Queen solution: multi-dimensional coordination of materials, structure, and printing
After receiving the customization request, the Welkin Queen team quickly started the project docking and proofing process. In response to customer needs, the following technical solutions are provided:
Environmentally friendly cardboard selection: FSC-certified gray-bottom white board paper is selected, and special lamination treatment is performed to ensure load-bearing and crispness, which not only meets environmental protection requirements, but also ensures the stability of the product during transportation.
Structural design optimization: The design adopts a magnetic flip cover structure and adds an intermediate layer of protective pad to effectively avoid the risk of fracturing during transportation. The weight of the whole tray is only 120 grams, which greatly reduces the burden of logistics.
High-fidelity CMYK printing: Welkin Queen uses digital proofing technology to help customers confirm the color effects of illustrations in advance, and adopts professional four-color printing and matte film covering in mass production, making the illustrations clear and high-quality.
Modular production process: From die-cutting, laminating, punching to magnet sticking, all are completed in the factory, shortening the delivery time to 20 days.
Feedback: Beautiful, environmentally friendly, high customer satisfaction
Since its launch, this batch of empty cardboard eyeshadow palettes has received unanimous praise from Lunara Beauty and its users. The eyeshadow palette not only successfully reflects the brand tone in appearance, but also triggers spontaneous sharing by users on social media due to its environmentally friendly attributes. After using it, the brand side gave feedback: "Welkin Queen is not just a manufacturer, but more like a partner of our packaging creativity."
Popular science knowledge: Why are more and more brands choosing cardboard eyeshadow palettes?
Traditional eyeshadow palettes are mostly made of plastic or aluminum, which are durable but not easy to recycle. Cardboard eyeshadow palettes are becoming the first choice for independent makeup brands and environmental pioneers due to their lightweight, easy to recycle and highly customizable advantages. Welkin Queen is a leading representative of this trend, promoting the green transformation of beauty packaging through products that combine technology and aesthetics.
Conclusion:
Welkin Queen uses its professional manufacturing capabilities and flexible customization solutions to create empty cardboard eyeshadow palettes that are both practical and artistic for global brands. This is not only a sharing of customization cases, but also reflects the broad prospects of green packaging in the beauty industry. In the future, Welkin Queen will continue to lead the innovative development of environmentally friendly beauty packaging.
